The 5 Most Powerful Tools for Reaching Prospects and Influencers Online

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Wednesday August 15, 2012 1:00 PM ET, 12:00 PM CT

Mobile, social media and search marketing have exploded, and the online advertising landscape is sprouting new opportunities at a head-spinning pace. Some of those opportunities are more powerful and cost-effective than others. How do you know which ones will have the biggest impact on your bottom line?

Join us for this free webinar reviewing the best (and worst) online advertising opportunities for Senior Living  marketers, and harnessing the most powerful online advertising tools to reach prospects and influencers on the Web.

Key takeaways will include:

  • An overview of the industry’s 5 most powerful and cost-effective online advertising opportunities
  • Best practices for writing and executing pay-per-click campaigns
  • Online advertising do’s and don’ts 
  • Leveraging mobile and social media advertising to drive more leads
  • How to track and measure your online advertising performance

CEU Information:

 *This event will feature 1.0 NAB CEU credit, pending NAB approval*

About the Speaker(s):

Garrett Gladden
Senior Web Project Manager
G5 Search Marketing

As Senior Web Project Manager at G5, Garrett supervises the development and deployment of website projects for Senior Living clients. He's an expert in online advertising, online presence and driving traffic to Senior Living websites.

Prior to joining G5 as the Senior Web Project Manager, Garrett worked as the Web Project Manager for the High Desert ESD, developing, designing and deploying web projects and online presence for a major federal grant from the Department of Education.  Garrett did everything from enterprise content management to intranet and training portals. He also owned a small consultancy and taught web programming in the Sisters School District, serving as a district technology representative.

Garrett obtained his Master of Arts in Education from Walla Walla University.