Administration

Editors Picks

5 steps to convert LTC referrals into admissions

February 15, 2012     Luke Fannon
article
Converting referrals into admissions is a complex process in which a team’s objective is to motivate a prospect and their family to choose a facility or service to meet their needs. Check out these strategies to maximize census.

One-on-one with Thomas B. Gale

February 15, 2012     Kevin Kolus, Editor
article
Where should for-profit borrowers look for capital in 2012? Is the HUD LEAN logjam breaking apart? Thomas B. Gale, vice president with Lancaster Pollard, touches on capital trends and more in this exclusive interview.

Embracing the young blood in long-term care leadership

February 15, 2012     Craig T. Fukushima, NHA
blog
I believe those of us who have been around for years have an obligation to work with young professionals to ensure that our industry remains in good hands. What lasting mark will you leave on the young blood?

‘The apprentice’: Long-term care CEO edition

February 14, 2012     Daniel W. Farley, PhD, CNHA
article
After 20 years of administration, you’re ready to pass the torch. Choosing a successor who’ll keep the organization on its path of success yet move it forward with creative thinking is not an easy task.

How to maximize reimbursement in turbulent times

February 9, 2012     Eli Pick, CNHA, CAS, FACHCA
article
Skilled nursing facilities must smartly adapt to monumental changes in order to capture market share, maximize reimbursement based on meeting patient needs and accurately capture all funding.

Featured Links

A New Look for the Long-Term Living Website

Environments for Aging Conference: April 29th – May 1st

3rd Annual Remodel-Renovation Contest Results

Long-Term Living Resource Directory

Nursing care properties bound by consistency

February 6, 2012     National Investment Center for the Seniors Housing & Care Industry
article
In 4Q11, nursing care occupancy was 88.2 percent, a decline of 0.1 percent from the prior quarter and a 0.2 percent decline from one year ago, according to the National Investment Center for the Seniors Housing & Care Industry.

How to send positive messages to residents and families

February 3, 2012     Jill Basom
article
For this to happen, your customer service efforts need to be proactive rather than reactive. Anticipate your customer's needs and take steps to solve any problems before they arise.

Assisted living marketing directors see salary increase

February 1, 2012    
news
An analysis of those reporting bonuses for director of marketing showed an average annual salary of $46,872, with an average bonus of $9,354, or 19.96 percent of salary.

Senior housing continues slow recovery

January 27, 2012    
news
The seniors housing average occupancy rate has risen in seven consecutive quarters and is 1.1 percentage points above its cyclical low of 87.1 percent in 1Q10, according to NIC MAP.

3 steps to starting your own senior care internship program

January 26, 2012     Eric Holmes
article
An internship program is a great way to find qualified staff, raise resident morale, generate new ideas and give back to the community by helping college students. The key is fostering positive relationships with local colleges.

5 competencies of successful sales/marketing professionals

January 25, 2012     Luke Fannon
blog
The simple truth is that successful sales and marketing professionals are made, not born. Here are the five areas of skill and knowledge your team members must have to be successful in healthcare sales and marketing.

LTC mergers, acquisitions spike 39 percent in 2011

January 25, 2012    
news
Long-term care merger and acquisition activity rose 39 percent in 2011, while total dollar volume in spending rose to $16.3 billion.
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