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Senior housing industry experts create quality care organization

June 29, 2015
by Megan Combs, Associate Editor
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In an effort to change traditional delivery models, mitigate risk and create solutions that improve overall quality of care for seniors, two industry leaders have teamed up to created Innovative Health LLC. Innovative Health owns and operates post-acute healthcare assets and collaborate with municipalities, hospital systems, accountable care organizations and other at-risk providers. 

Brian Cloch, founder and former president of the Affordable Assisted Living Coalition, and Brad Haber, former managing director at GE Capital Healthcare Financial Services, aim to develop a "new road to recovery that offers higher levels of custom-tailored care for patients who are rehabilitating from serious illnesses and conditions," Innovative Health's website states.

Cloch has worked in the post-acute industry for more than 30 years and has owned and operated a variety of senior housing communities, transitional care and skilled nursing facilities. Haber brings experience in both equity investing and debt placement having worked for GE, where he was responsible for risk management, underwriting, distressed asset buys and asset management in long-term care.

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